Books and Cosmetics, or in other words, “Amazon.com” and “@cosme”, what do they have to with each other? Very simple, “@cosme” is the “Amazon.com” version, but instead of selling books they sell cosmetics. With more than 6 million users, @cosme has an incredible WoM among its numerous clients. The interesting part of this is that this priceless tool creates a unique promotion in a community driven branding. Awesome don’t you think? Marketer, WoM is a terrific weapon, which, if you know how to use it, you can create a splendid website of marketing campaign influenced in whatever your clients want to find. Go ahead and give it a try!
From martinlindrom.com
"Clicks and Mortar Magic"
To watch the video “Clicks and Mortar Magic” http://www.martinlindstrom.com/site_files/main_content/blog_player.php/id__115
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