Google Adwords Challenge: Cupcakes Vancouver, We did it!

Last week (on March 5 to be more specific) we, (me and my team of my eMarketing class) finished the Google Adwords Competition, it was a great opportunity to understand how this actually works. People might think that this doesn’t work (this happened to me at the beginning) but after you experienced and learn how it works and how using the correct and specific keywords can reach the customers, and the same time promote the products of the company you are working with, it is an awesome experience, with this, possible customers might know what other products the company sells besides the ones they are familiar with. This competition it is useful to avoid the so-called “Marketing Myopia”.  This competition is only for teaching purposes, but if you are interested in how it works and how you can expand you horizons and reach possible customers using an online tool, go ahead, give a look to the links of the bottom and maybe with the optimal combination of keywords and a relative low budget you can raise your income as well as your potential customers! Give it a try!

To know more about the competition:

http://www.google.com/onlinechallenge/

To learn more about adwords:

https://www.google.com/accounts/ServiceLogin?service=adwords&hl=en-US&ltmpl=adwords&passive=false&ifr=false&alwf=true&continue=https%3A%2F%2Fadwords.google.com%2Fselect%2Fgaiaauth%3Fapt%3DNone%26ugl%3Dtrue